Pandit has been with the club since 1998 and has led a string of ABBYs, EFFIEs and EMVIEs along with a series of GoaFest celebrations. He has been credited for initiating educational workshops and ...

Ad rates remain largely the same in the ongoing IPL season compared to last, media planners say. The larger revenue play lies ...

Industry experts note that agency roles are evolving, while many D2C brands continue a flexible, test-and-learn approach with ...

As sponsorship stacks grow, industry players say franchises and brands alike are shifting focus from scale to effectiveness ...

While the direction of the new policy has found broad support, industry leaders indicate that the transition will hinge less ...

Saurabh Sharma, Director of Marketing at ASICS India, outlines how the company is expanding beyond metros, taking a measured ...