While digital loyalty programs can yield match rates of up to 30 percent, in-store rates tell a different story. In-person ...

Since launching in 2021, Walmart Connect's revenues have soared, earning $4.4 billion in 2024 (a 27 percent increase from the ...

When return-less refunds become predictable, behavior changes. Customers test the boundaries. Repeat abuse increases.

Retailers that embrace financial utility aren't abandoning loyalty. They are redefining it. In a climate where every dollar ...

Gap is partnering with Google's Gemini to allow shoppers to check out directly within the AI platform, making it the first ...

Outdoor retail operates differently than general retail. While many categories are dominated by national chains, outdoor ...

Retail media sits at the top of every chief marketing officer's agenda … and for good reason. It promises precision targeting ...

U.S. private ⁠equity ⁠firm KKR has signed a deal to acquire the bakery chain Nothing Bundt Cakes for over $2 billion.

TikTok uninstall rates spiking nearly 150 percent following renewed U.S. uncertainty isn’t just a social media headline.

Many brands still treat post-purchase messaging as a transactional necessity rather than a strategic opportunity. Sinch ...

Ambient Internet of Things (IoT) has crossed an important threshold. What began as a series of promising pilots is now ...

While AI can manage the conversation, only operational truth can complete the promise. And continuous, intelligent RFID ...