In today’s Digest we look at TikTok introducing three new ad formats, OpenAI dropping its partnership with Disney as it ...
Adaptive Rules Centre (ARC). The case study highlights results from a performance-based SSP who utilised ARC to resolve creative quality issues, significantly improving auction performance across its ...
In today’s Digest we cover ChatGPT’s slow rollout of ads frustrating partners despite the buzz around their introduction, ...
OpenAI hires Meta ad veteran. OpenAI has named David Dugan as vice president and head of global ads solutions, marking a ...
TikTok is pushing the boundaries of ad visibility, unveiling new formats designed to capture attention at scale. Its “Logo ...
Ad views growth on CTV: Ad views continue to grow in the US and Europe, with Europe maintaining double-digit growth (+23%) ...
And thus, we enter the new psychology of connectivity. A world where the pendulum is swinging towards purposeful communities ...
In today’s Digest, we discuss Publicis advising clients to avoid The Trade Desk, Meta missing 1,000 illegal financial ads in ...
We team with Curated Media to look at how curation can help advertisers find the balance between the need for campaign scale ...
Open Media today (24th March, 2026) announced an exciting programmatic partnership with VIOOH, the leading premium global ...
Taboola research reveals, despite a growing popularity for Chinese cars, US, and European brands remain far more read-about ...
Rebecca Callaghan has been promoted to the newly-created role of head of out-of-home (OOH) at Azerion; the move signals the ...
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