Chris Anderson's book Freemium has caught a lot of attention in the high tech and media industries. When your marginal cost of goods or services is virtually zip, the idea that you could have all the ...

In this digital era, the freemium business model has become an increasingly popular way to sell a product or service. “Freemium” refers to a system by which a company offers a basic product or service ...

Editor’s note: Jules Maltz is a general partner at IVP and focuses on later-stage venture investments in rapidly-growing Internet and software companies. Follow him on Twitter. Daniel Barney is a ...

I've never been comfortable with free products for business use, even though it's difficult to avoid using them if you're a small or one-person business (web analytics, for example, has been all but ...

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Editor’s note: This guest post was written by Uzi Shmilovici, CEO and founder of Future Simple, which creates online software for small businesses. The post is based on a study done with Professor ...

Several years ago when the word “cloud” was more associated with weather than the Internet, there was an online storage company called X Drive. It was a good product. Users loved it. In 2005, the ...

Plenty of startups out there want to do go for a "freemium" business model, but there's a lot of confusion as to what "freemium" actually means. And more importantly, whether and how it works. So here ...

IDC and App Annie have just published their research on the past and future trends for mobile app advertising and monetization. The data finds that mobile app and advertising revenue is surging, up on ...

(Editor’s note: Jason Katz is Founder and CEO of Paltalk, an interactive video community. He submitted this story to VentureBeat.) The word “freemium” may be less than four years old, but the business ...

Everywhere you look, games are going free-to-play, which sounds like a good thing. But sometimes the ways developers try to part you from your money are anything but fun. Jason Parker has been at CNET ...