We're long gone from the days when the most popular Snapchat filters were the simple, adorable puppy dog face and the iconic early 2010s rainbow-vomiter. Now, Snapchat is taking a step forward in its ...

Snap Inc. SNAP has unveiled a groundbreaking augmented reality (AR) advertising feature called Sponsored AR Filters on Snapchat to expand brands' outreach beyond the pre-capture Lens Carousel. This ...

Snapchat is launching “Sponsored AR Filters,” a new ad option that allows brands to target the social media app's 414 million daily active users via augmented reality filters. Brands now have the ...

Snap Camera app, which offers fancy filters to Zoom users, is shutting down this January. The parent firm of Snapchat announced that it is killing its camera app for PC and Mac this month. NEW YORK, ...