ALEXANDRIA, Va.—AdImpact has announced that Comcast Technology Solutions’ (CTS) creative management platform, AdFusion has been integrated into AdImpact's data-driven political media buying solution, ...
AdImpact, the advertising intelligence company, has announced the integration of Comcast Technology Solutions’ (CTS) creative management platform, AdFusion, into its data-driven political media buying ...
Principal media buying, once a shadowy practice, is now well and truly center stage. The recent revelation that Meta is now offering this "service" to agencies is kind of like the straw that broke the ...
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