The next era of advertising is being built on foundations it doesn’t own “It’s unprecedented… we’re building an advertising ...

Following a successful inaugural edition, the ad:tech Honours Awards returned in 2026 to once again spotlight the innovators ...

The 15th edition of ad:tech New Delhi opened today at Yashobhoomi, bringing together leaders from across marketing, media, ...

Months after releasing the first installment of new research benchmarking the future of advertising, WPP Media is taking a core component from concept to an operational framework the agency and its ...

In an exclusive interaction with BestMediaInfo.com, Microsoft Advertising’s Nick Seckold says the traditional DSP model does ...

Google will confront the U.S. government’s latest attempt to topple its internet empire in federal court on Friday as a judge considers how to prevent the abusive tactics that culminated in parts of ...

Future's new Helix ad optimization solution adds AI-powered data science and predictive modeling to its in-house audience ...

A judge queried lawyers about whether a breakup made sense during closing arguments on how to fix the tech giant’s dominance in online advertising. Judge Brinkema’s decision could restructure Google’s ...

We look at ad tech’s first open standard for agentic AI. How does it work, and what should advertisers be doing now? Last week, a number of ad tech industry members came together to launch the Ad ...

Programmatic advertising requires serious real-time computing power. And that bandwidth consumption is only growing as AI takes on a bigger role in deal curation and, eventually, full campaign ...