A study in 2012 found that out of 1,671 prime-time commercials, only 1.7 percent portrayed people with a disability. Since then, popular brands like Nike, ASOS, Tommy Hilfiger, Microsoft, American ...

TikTok has been buzzing with the trends of baby and kid videos. Usually, in these short clips, the kids are seen engaging in unique activities that leave one amazed. Recently, there was an adorable ...

NEW YORK (AP) — It’s not easy to find models with disabilities in ads for the fashion and beauty industry — unless you look in the Nordstrom catalog. The company has been using models with ...

Are you a print subscriber? Activate your account. By Ad Age and Creativity Staff - 7 hours 46 min ago By Erika Wheless - 7 hours 51 min ago By Brian Bonilla - 8 hours 45 min ago By Tim Nudd - 9 hours ...

Though success levels and prioritization may vary, nobody would ever argue that executing an effective corporate disability inclusion strategy isn’t a desirable outcome for most serious-minded medium ...

Nearly 48% of Indian consumers want more inclusive representation in advertising, well above global averages, highlighting a ...

Who could argue with this? A beautifully-produced Super Bowl ad shows the inspirational story of an amputee Paralympian who was adopted as a young disabled child. How could such gorgeous images and a ...

Consumers are asking brands to include more diverse and inclusive representations that reflect society. Companies that do not make changes to their representation in ads risk losing customer support.